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Why Your Social Media Audience is not Converting into Customers

Rocking out with new content on social media is exciting, you are always waiting for how many people are going to share, like, comment or DM you. But what if nobody is responding to your content? What if no one is even consuming it? What do you do?

Recently a potential customer messaged us on our Intercom and asked how do I get more engagement? He sent me his twitter link and literally he had more than 1 million followers.

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Today's Expert 4 Comments July 4, 2017 Social Media Marketing

Content Marketing VS Native Advertising – How Content Marketing is Winning every corner

Both content marketing and native marketing have their own set of strengths and weaknesses, but if I had to choose one, it would be content marketing. I am sure you want to know why. Well, because content marketing has a much better performance chart and the overall ROI is also much better when compared to native advertising.

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Today's Expert 0 Comments June 27, 2017 Content Marketing Marketing

A Critique of 2 Cold Email Sequences

Writing good email drip sequences is hard work. It takes a lot of testing to nail down the right subject and value proposition, and even then the results may be not apply to your other lists. Each time you build a prospecting list, you may need to start testing your subject lines all over again. It gets tedious pretty fast.

There are some good general rules to follow though!

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Today's Expert 0 Comments June 13, 2017 Email Marketing

Exit Intent For Shopify: Time To Bag More Sales

Shopify is one of the biggest and the best software used by most online stores to take their products to a global market. But as the eCommerce industry competition increases, how do you make sure that the traffic you drive to your store makes a purchase before leaving? Introducing exit intent for Shopify by Exit Bee.

See how you can use the plugin to get more sales for your store, instantly!

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Vanhishikha Bhargava 0 Comments June 6, 2017 Ecommerce Product Update

9 Email Marketing Practices That Kill Trust And Conversions

Email marketing is no doubt the most effective communication channel. Be it about keeping your customers engaged or driving leads to conversions, emails enable you to nurture your prospects into customers with highly personalized messages.

But while most marketers are trying to convert their leads into customers with frequent emails, most get deemed as ‘spammy’ almost instantly. Why?

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Vanhishikha Bhargava 1 Comment June 1, 2017 Email Marketing

Are You Losing Sales Because Of Your Shipping Policy? Here’s How To Save Them!

Most online stores lose out on their sales because of their shipping policies. Some of them charge an additional amount right at the checkout and there are some who are unclear about the policies – both of which turn shoppers instantly off from interacting with the brand.

Pretty obvious if you look at it from the customer point of view, right?

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Vanhishikha Bhargava 0 Comments May 25, 2017 Ecommerce

Conversion Optimization: 10 Ways To Win Your Website Visitor’s Trust

Come to think of it, there are practically thousands of businesses online today. Each one of them have some of the best products and services to offer to consumers, and most of them come with appealing deals.

But how does a consumer decide whose customer it wants to be? That’s where building trust on a consumer’s first visit to your store comes in.

How to build a website visitor’s trust?

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Vanhishikha Bhargava 0 Comments May 23, 2017 Conversion Rate Optimization

Content Marketing Hack: Getting 80x More Shares!

We all know how challenging it is to find topics that your target audience would resonate with and then work on them to churn out a content piece that delivers value to the readers. But more often than not, the most informative of content pieces get ignored – simply because their cover wasn’t ‘attractive’ enough. And by cover we mean, the title of the content piece!

In this post, we are going to share a few title ideas and formulas that will get your content pieces read.

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Vanhishikha Bhargava 0 Comments May 18, 2017 Content Marketing

Analysing Consumer Buying Behaviour – Online vs Brick & Mortar Race

There has long been a debate about the impact that eCommerce will have on the traditional brick and mortar retail. While almost all believe that eCommerce sales will continue to encroach on sales through physical storefronts, not everyone projects only doom and gloom for “real world” retailers.

Those that believe in the long-term viability of brick and mortar shopping point to examples of e-retailers like Amazon opening physical stores. They argue online shopping will never be able to replicate
the emotional connection and tactile experience that many consumers prefer.

Here’s taking a look at the changing consumer behaviour.

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Today's Expert 0 Comments May 16, 2017 Ecommerce Marketing

Why And How To Make Use Of Quizzes To Meet Your Business Goals

Customer engagement is the only hack you need to grow your sales. No matter how many advertisements your business is running, it is the only way to get your ideal consumers involved with what your business has to offer, explore your products and services, and purchase them. After all, the better they understand the value you’re offering, the more likely they become to convert. Right?

So we decided to look into how quizzes – an interactive form of content often used by businesses, can be used to drive more sales.

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Vanhishikha Bhargava 0 Comments May 11, 2017 Conversion Rate Optimization Landing Page Optimisation Marketing

7 Psychological Triggers To Get More Conversions From Exit Intent Campaigns

Exit intent has proven to be one of the most effective website elements to re-capture a visitor’s attention. They have been used by businesses across the B2B and B2C industries to turn their website visitors into subscribers, customers, leads and even social media follows.

But an exit intent campaign is a no-show if there is no strategy behind them. Here’s how using psychological triggers gets you more conversions.

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Vanhishikha Bhargava 1 Comment May 9, 2017 Conversion Rate Optimization Exit Intent

How Fos Sto Tunnel Got 1,700% More Email Subscribers (And You Can Too!)

Ever wished growing your email list was as easy as 1,2,3 and go? Yes, as a business marketer, I have been there and done that. In fact, I continue to do so often!

But we worked with Fos Sto Tunnel to increase their email subscriptions by a whopping 1,700% and we’re here to share why and how they reached there using exit intent campaigns with Exit Bee.

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Vanhishikha Bhargava 0 Comments May 2, 2017 Conversion Rate Optimization Email Marketing

7 Overlay Examples And Strategies That Will Get You More Customers

We all know how important it is to make the most out of an internet user’s attention as a business. Those few seconds of him discovering your content and visiting your web pages is what defines whether he would turn into a customer of your business or move on to find another alternative, forgetting what you are offering.

This is why on-site retargeting has become as important as running retargeting advertisements on social media. And we’re here with examples of strategies that have worked to boost sales for the business!

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Vanhishikha Bhargava 1 Comment April 25, 2017 Conversion Rate Optimization Exit Intent

10 Simple Ways to Boost Conversions for Online Merchants

How do you feel when you hear the phrase “conversion optimization”? Or “boosting conversions”? For the not-so- marketing savvy, these words can make him or her cringe. There are so many elements to keep in mind that it can feel overwhelming.

In this article, we’re going to show you how to use the psychology behind dating, which is very much like buying, to walk you through 10 simple ways to boost conversions for your online store.

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Today's Expert 0 Comments April 20, 2017 Conversion Rate Optimization Ecommerce

8 eCommerce Statistics You Need To Know To Get More Sales

Running an online store in an ever expanding industry is challenging. Right from getting your products discovered to nudging people to buy from your brand, nothing is easier any more and even the best of strategies don’t seem to work for anyone.

That’s where you need to understand your industry statistics and we have found the 8 numbers that will make or break your eCommerce success.

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Vanhishikha Bhargava 0 Comments April 4, 2017 Ecommerce

How to Maximize the Lead Generation Potential of Your Blog

Your blog can potentially be your cash cow. Keyword – potential. If you’re only creating blog posts to drive a ton of traffic to your website, then you’re missing a lot. Each blog post you publish should be created with the ultimate goal of bringing in customers. That’s what content marketing is all about, right?

Don’t get me wrong. It’s great that your website is generating a huge amount of traffic and website visitors are potential leads, but how do you know they actually read your post and liked it?

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Today's Expert 1 Comment March 30, 2017 Content Marketing Conversion Rate Optimization Email Marketing

Growth Hacking : 9 Strategies and 100,000 Subscribers in just 3 months!

Growing an email list can be a challenging and sometimes, a pretty daunting task. While we try to churn out the best of content pieces regularly to appeal to our audience, they are somehow never willing to share their contact details before leaving.

With a chance of being spammed by the various businesses that are online, we kind of understand the reader’s emotions. But we understand your goals too!

So here are a few strategies that will growth hack your email list in just 3 months, before you even know it – trust us.

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Vanhishikha Bhargava 0 Comments March 28, 2017 Email Marketing Exit Intent Growth Hacking

10 Inspiring Social Media Campaigns Of 2016 That Won Hearts World Over

Social media is the place to be, not just for socialising but effectively reaching out to your target audience and promoting your business. But let’s face it, as the number of social media channels increase, so does your opportunity of finding your ideal customers and the competition to grab their attention.

Yes, we have all been there and struggled to get a competitive edge in the market. But while looking for inspiration, we couldn’t help but admire a few social media campaigns of 2016. Here’s taking a look at them all!

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Vanhishikha Bhargava 0 Comments March 21, 2017 Social Media Marketing

Why Customer Reviews Are Your Ticket To More Sales And How To Get Them

Let’s face it, it is becoming increasingly important to win the trust of your target market to effectively convert them into customers. Considering the number of businesses coming online with their products and services, and the number of times the consumers face fraud, it is only obvious for them to make sure they are interacting with the right brand before committing to it.

So we decided to delve a little deeper into why customer reviews are what your business needs to get more sales and how you can get them.

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Vanhishikha Bhargava 1 Comment March 16, 2017 Conversion Rate Optimization Ecommerce

10+ Mistakes You’re Making In Growing Your Email List

Email lists are important. Be it a B2B business or one in the B2C domain, there is no way you can do without email marketing. But that’s not the challenging part; the challenge is to grow an email list – the one with quality subscribers that are more likely to become your customers. That’s where most business marketers and bloggers go wrong!

In this post, we’re going to look at the most common mistakes made by people while working on their email list.

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Vanhishikha Bhargava 0 Comments March 14, 2017 Email Marketing

How To Make Your Online Store Visitors Say Hello!

Let’s face it, out of the 100 visitors that your online store gets, there are practically just about 20 who interact with you and only 2 who make the purchase. So are the remaining visitors redundant? Can they not be converted into customers?

We think not.

In this post, we’re going to share a few ways to make your online store visitors interact with you without seeming too pushy!

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Vanhishikha Bhargava 0 Comments March 9, 2017 Commerce Ecommerce

30+ ways to grow your email list faster than ever

Growing your email list can be really tricky. It is a process that takes too long when done organically and fails too quickly when outsourced. You want to do it fast, but you don’t want irrelevant contact information from the consumer market to be a part of it. You also want to make sure that this email list is able to make your email marketing campaigns successful.

But hold on a minute, how do you grow your email list 1000% times?

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Vanhishikha Bhargava 0 Comments March 2, 2017 Email Marketing Marketing

eCommerce Hacks: How To Turn Your Mobile Visitors Into Customers

When was the last time you purchased your favourite products from an online store? Most likely while travelling to and fro from your office, sitting at a cafe enjoying a cup of coffee or spending the day in bed, browsing and buying the products you like. Yes, you made most of your purchases on the go and there’s nothing wrong with that!

Then why expect the same from your customers?

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Vanhishikha Bhargava 0 Comments February 28, 2017 Commerce Conversion Rate Optimization Ecommerce

Launching The All New WordPress Exit Bee Plugin!

Consider it a post Valentine’s gift, but we just launched the Exit Bee WordPress Plugin for you. Yes, now it’s going to be even more easier to stop your website visitors from going away without a conversion – this time, with literally no coding skills required.

Here’s everything you need to know!

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Vanhishikha Bhargava 1 Comment February 20, 2017 Content Marketing Conversion Rate Optimization Ecommerce Exit Intent Landing Page Optimisation Marketing Social Media Marketing

10 eCommerce Growth Hacking Tricks For Your Online Store

Online store owners know one thing for sure by now – there is a whole lot of competition out there that they need to face before getting to their ideal customers. No matter the number of deals they are running or the range of products they have on offer, there’s always another store that is beating them to it.

So while you’re looking for some hacks to stand out in the competition, we decided to share some too.

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Vanhishikha Bhargava 0 Comments February 16, 2017 Commerce Ecommerce Growth Hacking

7 Last Minute Marketing Campaign Ideas You Need For Valentine’s Day

It’s Valentine’s Day tomorrow and if you haven’t really prepared for it, well don’t fret! Because we have curated some ideas for you – not for your date of course; only marketing campaigns that will give your business sales the much needed sales.

Why?

Well who doesn’t love a little more love from customers every now and then?

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Vanhishikha Bhargava 0 Comments February 13, 2017 Ecommerce Email Marketing Marketing Social Media Marketing

10+ Things That Are Killing Your Online Store Sales

The eCommerce industry is booming and with the convenience that online stores offer to consumers, it doesn’t come as a surprise. But in their zest to taking products and services online, and standing out from the competitors, most eCommerce businesses end up making little mistakes.

Mistakes that result in loss of sales to their competitors!

In this post, we’re going to discuss the website elements that could be killing your online store’s sales.

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Vanhishikha Bhargava 0 Comments February 9, 2017 Conversion Rate Optimization Ecommerce

5 Ways To Jumpstart Your Email Marketing Results For 2017

As email marketing carries on into this year as a must-have business growth strategy, here’s taking a look into a few ways to jumpstart your results. While some businesses think an initial lull period causes no harm, it is important to understand that getting a little ahead of your competitors right from the start, will only give you a competitive edge.

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Vanhishikha Bhargava 0 Comments February 7, 2017 Email Marketing Marketing

How To Use Surveys To Increase Your online Store Sales

A typical consumer today has the option of purchasing a product from at least ten brands or online stores. Each of these stores have competitive prices to offer and the only criteria that makes a visitor decide which one to buy from – the one that understands his needs the best or has a proven record of happy customers.

But how do you know your customers are even happy or what your store visitors are looking for? By asking them of course. And this is where surveys come in.

In this post, we’re going to share a few ways to use surveys to increase your online store sales.

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Vanhishikha Bhargava 0 Comments February 2, 2017 Commerce Conversion Rate Optimization Ecommerce

10 Smart Ways To Promote The New Products Of Your Store

The one challenge that most online stores face, is getting all of their product ranges discovered. While advertisements do the trick for them sometimes, at all other times their visitors leave without checking out what else they have to offer under the same category and the others.

Low discovery rate automatically means lesser value sales. So in this post, we decided to take a look at some ways that can help online store promote their new product ranges effectively.

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Vanhishikha Bhargava 0 Comments January 31, 2017 Bounce Prevention Commerce Conversion Rate Optimization Ecommerce

8 Content Marketing Hacks to Make Money With Blogging

Greetings to fellow bloggers out there hustlin’ to make it big. It’s a new year and many of us are wondering which content marketing hacks still work and which of them generates the most traffic (a.k.a. $$$).

We got down to business and analyzed our blog’s traffic to figure out on what to focus in 2017 and which were the content marketing hacks that produced the best results.

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Vanhishikha Bhargava 0 Comments January 29, 2017 Uncategorized

6 Ways To Cross Sell Your Online Store Products For Bigger Sales

You have been driving a sustainable traffic to your online store and getting considerable amount of sales as well on a few products. But what about the other products that you offer in different categories or the order value that your store has been averaging over time? Don’t you want to sell more products while you have a visitor’s attention? Don’t you want to increase the order value while you still have a chance to persuade the shopper?

In this post, we are going to look into a few tactics that will help you cross sell on product pages.

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Vanhishikha Bhargava 1 Comment January 26, 2017 Ecommerce Exit Intent

12 Email Marketing Mistakes You Should Promise Not To Make This Year

When you’re just setting up an email marketing campaign for your business, you often browse the tips and tricks that others have used to ensure it gives you some results. No matter how long you research the same, somehow you always end up unsatisfied with the results your campaign gives.

The reason behind those dipped numbers? Well, a few mistakes that you could be making amidst trying to keep up with all the tips you have come across on the internet. In this post we’re going to highlight those little mistakes that are costing you big numbers!

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Vanhishikha Bhargava 1 Comment January 24, 2017 Email Marketing Marketing

8 Reasons People Are Abandoning Your Products And How To Save Those Sales

You have the best of products from the industry, a competitive deal on offer and plenty of ongoing sales that your target market could benefit from. But somehow, no matter how appealing your marketing campaigns look, your products get abandoned!

In this post, we’re going to discuss a few reasons why B2B and B2C businesses often face this challenge and how to overcome it to improve conversions.

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Vanhishikha Bhargava 1 Comment January 19, 2017 Commerce Conversion Rate Optimization Ecommerce Marketing

Why Visual Content Marketing Is Your Knight In Shining Armour This Year

Content marketing has become an industry must-have. Whether it is brand awareness you’re aiming at, acquiring customers or simply starting to rank on search engines for the products and services you offer, there is no way to avoid this inbound marketing tactic.

But as businesses across different industries catch up with this marketing trend, marketers are struggling to get their content pieces noticed. As a matter of fact, some of the best and most informative pieces in 2016 have gone ignored or did not reach as big an audience as they should have!

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Vanhishikha Bhargava 1 Comment January 17, 2017 Content Marketing Marketing

9 Tips To Get Repeat Sales Post The Holiday Season

Now that the holidays are over, most businesses will see a drastic dip in their sales. You could blame it on all the accounting that most people are upto right after their vacations, or simply on them getting back to work, a dip in sales is reality to most.

In a previous post, we discussed a few strategies on how businesses can ensure their sales don’t take a major hit. But in this post, we’re going to discuss how you can use the customers you gained during the holidays to get repeat sales for your store.

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Vanhishikha Bhargava 2 Comments January 12, 2017 Commerce Conversion Rate Optimization Ecommerce

10 Must-Do Steps for Successful Mobile Commerce Strategy

The ubiquitous usage of smartphones among millennials has helped usher in a new trend in online shopping, namely mobile commerce. Young people within the millennial generation spend an alarming amount of time on their smartphones. The mobile commerce trend embodies the incorporation of smartphones into everyday life and has become one of the most exciting prospects in online marketing.

Here are 10 steps to create a mobile commerce strategy that actually converts.

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Today's Expert 0 Comments January 10, 2017 Commerce Conversion Rate Optimization Ecommerce Landing Page Optimisation

Infographic: The Portrait Of A Mobile Consumer

With technology advancing continuously, it’s perhaps little surprise the mobile consumer market is growing and evolving at a mind-boggling rate. It’s estimated there’s going to be a staggering 8.2 billion handheld mobile devices in circulation by 2018 – which stands as a testament to the insane reliance we have on technological devices in the modern era.

As the mobile world changes, so too does the way in which it’s targeted towards consumers. Let’s take a more detailed look at how different aspects of the mobile world are changing.

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Today's Expert 0 Comments January 5, 2017 Conversion Rate Optimization Ecommerce

6 Tips To Writing A Product Description That Actually Sells

Online shopping is meant to be easy. No having to drive to the store a couple of miles away, move through crowds to reach your favourite brand showrooms or sift through endless clothes kept on display to find the one you have been looking for. But somehow, online stores fail to understand this very basic need of shoppers.

If shoppers don’t understand what the product is, how are they supposed to make a decision of buying it or not? In this post, we’re going to discuss how to improve your online store’s product descriptions to offer a better customer experience and get more sales.

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Vanhishikha Bhargava 0 Comments January 3, 2017 Commerce Conversion Rate Optimization Ecommerce

Exit Bee: An Year In Review With You! (2016)

The new year is right around the corner. In fact, just a couple of hours more to getting started with 365 days all over again and we just can’t contain our excitement! At Exit Bee, 2016 has been a whirlwind of an year where each of us has been so neck deep into creating something that our customers love, that we sometimes even missed out on talking to each other.

Here we are to share a little about what we have made so far and are working to make it even better for you!

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Vanhishikha Bhargava 0 Comments December 30, 2016 Bounce Prevention Conversion Rate Optimization

How To Ensure Your Post Holiday Sales Don’t Take A Hit

In a previous post, we discussed how eCommerce stores can boost their holiday season sales. But let’s face it, the zeal to shop online isn’t endless and is eventually going to come to an end as the new year sets in.

Most businesses see a drastic dip in their sales post the holiday season. While some are able to recover from it quickly and bring it to plateau, there are others that have a tough time trying to level up their performance. In this post, we’re going to share a few tips to help you ensure your post holiday season sales don’t take a severe hit!

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Vanhishikha Bhargava 1 Comment December 29, 2016 Commerce Conversion Rate Optimization Ecommerce

5 Signs Of Conversion Leaks From Your Online Store (Save Those Sales!)

Your eCommerce store is forever working on how to drive more traffic to its web pages. But how many times have you actually looked back to see the number of people turning into customers? Like, actually visiting some of your product pages and making a purchase or some sort of interaction before leaving?

In this post, we’re going to take a look at the signs of conversion leaks that is causing your eCommerce store hundreds of lost sales.

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Vanhishikha Bhargava 0 Comments December 27, 2016 Commerce Conversion Rate Optimization Ecommerce

3 Tips For The Perfect Hero Shot That Converts More For Your Landing Page

What’s the first thing that gets noticed on a landing page, often defining whether the visitor would like to engage with the business or not?

While some might say it is the hero title – which is absolutely true, we think the creative used with it matters just as much – i.e. the hero shot. It is the one thing that is ‘guaranteed’ to instantly draw the visitor’s attention to the hero title.

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Vanhishikha Bhargava 0 Comments December 19, 2016 Conversion Rate Optimization Landing Page Optimisation