What makes a website visitor turn into your customer? A value proposition where he sees himself benefitting in one way or the other with what the business has to offer.
Many studies suggest that most businesses don’t succeed because they have a weak value proposition compared to their competitor. Or they aren’t able to show what value the visitor can get at the right time – once the visitor’s attention is lost, your customer is as good as gone.
So here’s taking a look at a few value propositions that are so irresistible that no visitor can say no.