Posts in conversion rate optimization

Exit Intent For Shopify: Time To Bag More Sales

Shopify is one of the biggest and the best software used by most online stores to take their products to a global market. But as the eCommerce industry competition increases, how do you make sure that the traffic you drive to your store makes a purchase before leaving? Introducing exit intent for Shopify by Exit Bee.

See how you can use the plugin to get more sales for your store, instantly!

Continue Reading
Vanhishikha Bhargava 0 Comments June 6, 2017 Ecommerce Product Update

Are You Losing Sales Because Of Your Shipping Policy? Here’s How To Save Them!

Most online stores lose out on their sales because of their shipping policies. Some of them charge an additional amount right at the checkout and there are some who are unclear about the policies – both of which turn shoppers instantly off from interacting with the brand.

Pretty obvious if you look at it from the customer point of view, right?

Continue Reading
Vanhishikha Bhargava 0 Comments May 25, 2017 Ecommerce

Conversion Optimization: 10 Ways To Win Your Website Visitor’s Trust

Come to think of it, there are practically thousands of businesses online today. Each one of them have some of the best products and services to offer to consumers, and most of them come with appealing deals.

But how does a consumer decide whose customer it wants to be? That’s where building trust on a consumer’s first visit to your store comes in.

How to build a website visitor’s trust?

Continue Reading
Vanhishikha Bhargava 0 Comments May 23, 2017 Conversion Rate Optimization

Why And How To Make Use Of Quizzes To Meet Your Business Goals

Customer engagement is the only hack you need to grow your sales. No matter how many advertisements your business is running, it is the only way to get your ideal consumers involved with what your business has to offer, explore your products and services, and purchase them. After all, the better they understand the value you’re offering, the more likely they become to convert. Right?

So we decided to look into how quizzes – an interactive form of content often used by businesses, can be used to drive more sales.

Continue Reading
Vanhishikha Bhargava 0 Comments May 11, 2017 Conversion Rate Optimization Landing Page Optimisation Marketing

7 Psychological Triggers To Get More Conversions From Exit Intent Campaigns

Exit intent has proven to be one of the most effective website elements to re-capture a visitor’s attention. They have been used by businesses across the B2B and B2C industries to turn their website visitors into subscribers, customers, leads and even social media follows.

But an exit intent campaign is a no-show if there is no strategy behind them. Here’s how using psychological triggers gets you more conversions.

Continue Reading
Vanhishikha Bhargava 1 Comment May 9, 2017 Conversion Rate Optimization Exit Intent

7 Overlay Examples And Strategies That Will Get You More Customers

We all know how important it is to make the most out of an internet user’s attention as a business. Those few seconds of him discovering your content and visiting your web pages is what defines whether he would turn into a customer of your business or move on to find another alternative, forgetting what you are offering.

This is why on-site retargeting has become as important as running retargeting advertisements on social media. And we’re here with examples of strategies that have worked to boost sales for the business!

Continue Reading
Vanhishikha Bhargava 0 Comments April 25, 2017 Conversion Rate Optimization Exit Intent

8 eCommerce Statistics You Need To Know To Get More Sales

Running an online store in an ever expanding industry is challenging. Right from getting your products discovered to nudging people to buy from your brand, nothing is easier any more and even the best of strategies don’t seem to work for anyone.

That’s where you need to understand your industry statistics and we have found the 8 numbers that will make or break your eCommerce success.

Continue Reading
Vanhishikha Bhargava 0 Comments April 4, 2017 Ecommerce

9 Tips To Get Repeat Sales Post The Holiday Season

Now that the holidays are over, most businesses will see a drastic dip in their sales. You could blame it on all the accounting that most people are upto right after their vacations, or simply on them getting back to work, a dip in sales is reality to most.

In a previous post, we discussed a few strategies on how businesses can ensure their sales don’t take a major hit. But in this post, we’re going to discuss how you can use the customers you gained during the holidays to get repeat sales for your store.

Continue Reading
Vanhishikha Bhargava 2 Comments January 12, 2017 Commerce Conversion Rate Optimization Ecommerce

10 Must-Do Steps for Successful Mobile Commerce Strategy

The ubiquitous usage of smartphones among millennials has helped usher in a new trend in online shopping, namely mobile commerce. Young people within the millennial generation spend an alarming amount of time on their smartphones. The mobile commerce trend embodies the incorporation of smartphones into everyday life and has become one of the most exciting prospects in online marketing.

Here are 10 steps to create a mobile commerce strategy that actually converts.

Continue Reading
Today's Expert 0 Comments January 10, 2017 Commerce Conversion Rate Optimization Ecommerce Landing Page Optimisation

Infographic: The Portrait Of A Mobile Consumer

With technology advancing continuously, it’s perhaps little surprise the mobile consumer market is growing and evolving at a mind-boggling rate. It’s estimated there’s going to be a staggering 8.2 billion handheld mobile devices in circulation by 2018 – which stands as a testament to the insane reliance we have on technological devices in the modern era.

As the mobile world changes, so too does the way in which it’s targeted towards consumers. Let’s take a more detailed look at how different aspects of the mobile world are changing.

Continue Reading
Today's Expert 0 Comments January 5, 2017 Conversion Rate Optimization Ecommerce

Exit Bee: An Year In Review With You! (2016)

The new year is right around the corner. In fact, just a couple of hours more to getting started with 365 days all over again and we just can’t contain our excitement! At Exit Bee, 2016 has been a whirlwind of an year where each of us has been so neck deep into creating something that our customers love, that we sometimes even missed out on talking to each other.

Here we are to share a little about what we have made so far and are working to make it even better for you!

Continue Reading
Vanhishikha Bhargava 0 Comments December 30, 2016 Bounce Prevention Conversion Rate Optimization

How To Ensure Your Post Holiday Sales Don’t Take A Hit

In a previous post, we discussed how eCommerce stores can boost their holiday season sales. But let’s face it, the zeal to shop online isn’t endless and is eventually going to come to an end as the new year sets in.

Most businesses see a drastic dip in their sales post the holiday season. While some are able to recover from it quickly and bring it to plateau, there are others that have a tough time trying to level up their performance. In this post, we’re going to share a few tips to help you ensure your post holiday season sales don’t take a severe hit!

Continue Reading
Vanhishikha Bhargava 1 Comment December 29, 2016 Commerce Conversion Rate Optimization Ecommerce

5 Signs Of Conversion Leaks From Your Online Store (Save Those Sales!)

Your eCommerce store is forever working on how to drive more traffic to its web pages. But how many times have you actually looked back to see the number of people turning into customers? Like, actually visiting some of your product pages and making a purchase or some sort of interaction before leaving?

In this post, we’re going to take a look at the signs of conversion leaks that is causing your eCommerce store hundreds of lost sales.

Continue Reading
Vanhishikha Bhargava 0 Comments December 27, 2016 Commerce Conversion Rate Optimization Ecommerce

3 Tips For The Perfect Hero Shot That Converts More For Your Landing Page

What’s the first thing that gets noticed on a landing page, often defining whether the visitor would like to engage with the business or not?

While some might say it is the hero title – which is absolutely true, we think the creative used with it matters just as much – i.e. the hero shot. It is the one thing that is ‘guaranteed’ to instantly draw the visitor’s attention to the hero title.

Continue Reading
Vanhishikha Bhargava 0 Comments December 19, 2016 Conversion Rate Optimization Landing Page Optimisation

7 Ways To Improve Your eCommerce Category Filters For More Sales

As an avid online shopper (a pretty shameless, rather proud one at that), I know one thing for sure – no matter how much time I really have on hand, I never have enough time to go through each and every product range on an online store.

And the same holds true for other shoppers. Here’s how to make your filters better optimized!

Continue Reading
Vanhishikha Bhargava 0 Comments December 12, 2016 Commerce Conversion Rate Optimization Ecommerce

5 Ways eCommerce Stores Can Embrace Social Proof To Get More Sales

The competition for an eCommerce business is rising by the day. Businesses are now no longer facing a challenge in taking their products online, but actually getting people to their store and shop from them.

Yes, no matter how good their store looks, what products they have on offer and how many discounts they are running, converting their visitors into customers is a challenge that even the top most eCommerce businesses face today.

So how do you make sure your store doesn’t suffer the same way (or as much)?

Continue Reading
Vanhishikha Bhargava 0 Comments December 7, 2016 Commerce Conversion Rate Optimization Ecommerce

7 Little (Big) Reasons Why People Hate Your Business Website

You have spent endless hours creating your business website. You also have a great marketing strategy to pull in traffic from social media and search platforms. While you succeed at getting people to your website, somehow they leave almost instantly – without converting.

In some cases though the marketing campaign and the business website value proposition don’t match up. But in other cases, there are those little hidden reasons that make people instantly hate you. We are going to discuss the later because no one really wants to be hated!

Continue Reading
Vanhishikha Bhargava 2 Comments December 5, 2016 Conversion Rate Optimization Landing Page Optimisation Web Designing

5 Silly Landing Page Mistakes Killing Your Conversions

You probably already know that getting visitors to your landing page via digital campaigns is just a small step towards your business goal. Converting on the other hand, is a different ball game altogether.

While most of us like to think that our products and services are so exceptional that the target audience will convert in seconds after viewing it, sadly this is not true. Here are 5 landing page mistakes that most marketers make and lose conversions.

Continue Reading
Vanhishikha Bhargava 0 Comments November 29, 2016 Conversion Rate Optimization Landing Page Optimisation Uncategorized

How To Optimize SaaS Landing Pages for Maximum Conversions

SaaS companies usually face a challenge when it comes to converting their target audience. The reason being, their ideal customers may or may not be from a technical background and they simply can’t take a one-size-fits all approach with their marketing campaigns. The same holds true for their landing pages.

So here are a few tips to optimize them for higher conversions.

Continue Reading
Vanhishikha Bhargava 0 Comments November 24, 2016 Conversion Rate Optimization Landing Page Optimisation Marketing

Landing page optimization: Should you use Single or multi column forms?

When creating a landing page, most of us have asked ourselves and Google one question – what kind of form should we use? A single column or a multi – column form? Is the single column form going to make the process look too long or is the multi – column form going to make it look like the visitor needs to go through too many steps to convert? In this post, we’re going to answer this question once and for all.

Continue Reading
Vanhishikha Bhargava 0 Comments November 21, 2016 Conversion Rate Optimization Landing Page Optimisation

What Popups Suit Your Business The Best And How To Use Them Effectively

Like we have mentioned earlier, popups have always been scrutinized. There have been those in the industry that have claimed they bring down the results a website could generate. But there have also been those who have experienced their effectiveness and almost swear by them!

So how can your business website use them? And which ones are the best suited for you? Let’s take a look!

Continue Reading
Pavlos Linos 0 Comments November 18, 2016 Bounce Prevention Conversion Rate Optimization Exit Intent

8 Call-to-Action A/B Tests to Run on Overlays to Get More Email Subscribers

While you can test just about every aspect of the overlay – design layout, colors, marketing message, CTA and even triggers, it is important to start small. By testing small changes you’re able to measure results more effectively and understand what clicks with your audience the best.

Continue Reading
Vanhishikha Bhargava 1 Comment November 17, 2016 Bounce Prevention Conversion Rate Optimization Email Marketing Exit Intent

Avoiding conversion tracking mistakes: Know the difference between leads and conversions

If you have been in the marketing industry, there is certainly one demand you have come across – increasing the traffic to a website as the primary goal. Most businesses focus on activities that help them drive a decent amount of traffic to their website, which is then expected to explore the products and services they offer, and maybe, turn into leads if not customers.

Let’s be honest, the goal isn’t entirely wrong. You do need to bring people to your business and make them understand what you’re about, before trying to sell anything to them.

Continue Reading
Pavlos Linos 0 Comments November 11, 2016 Conversion Rate Optimization

Why Your Business Needs To Focus On The Customer Journey More Than Sales And How

In a generation where the consumers are consistently looking for value as well as information that helps them make a well informed purchase decision, it is important to keep the consumer-first approach in mind at all times.

In this post, we’re going to discuss why it is becoming increasingly important for businesses to focus on the customer’s journey more than just their sales graph.

Continue Reading
Vanhishikha Bhargava 0 Comments November 8, 2016 Marketing Uncategorized

The 8 Step Checklist To Creating An Engaging Popup

Popups – one of the most controversial, yet the most effective website elements of a website when it comes to capturing the visitor’s fleeting attention.

But it isn’t just about capturing the visitor’s attention. It is all about what you do with it once you have their attention. Because in the end, if your business website has a goal, then you’re directing the visitor towards an action that adds up to it.

So how does your popup ensure it stimulates an action that is relevant to you?

Continue Reading
Vanhishikha Bhargava 0 Comments October 31, 2016 Bounce Prevention Commerce Conversion Rate Optimization Ecommerce Exit Intent

5 Simple Ways To Boost Your ‘Coming Soon’ Landing Page Conversions

In a digital landscape that is fast evolving, it is becoming a must for businesses who are launching new products or services in their target market, to create a build up around them. The reason being, people need to look forward to the value proposition that the new range is going to offer.

But with so many business competing for the attention of a similar target market, how do you make sure your coming soon landing page actually gets you quality leads and customers?

Continue Reading
Pavlos Linos 0 Comments October 28, 2016 Conversion Rate Optimization Landing Page Optimisation

8 Simple Customer Retention Strategies To Decrease Your Churn Rate

The main difference between a business that has grown sustainably over the years and one that died out like a flame, is the ability to retain customers. What the industry likes to refer to as, Customer Lifetime Value (CLV). The things your business does to retain the customer might add the smallest of increases in CLV to the largest of gains in the long term. But this number is directly affected by the customer churn rate.

And if your churn rate is higher than 10%, even the new business coming in is not going to help you grow. So here are 8 tried and tested customer retention strategies that will help you reduce the churn rate.

Continue Reading
Vanhishikha Bhargava 1 Comment October 21, 2016 Content Marketing Marketing

How To Create A Customer Centric Landing Page In 6 Steps

Identifying and understanding your target audience is a must if you want to create offers that resonate with them. And the same holds true when designing a landing page.

Every element on a landing page ‘must’ be meant for your target customers – from the landing page copy to the call-to-actions, it needs to be about them if you want conversions.

So how do you put together a customer centric landing page?

Continue Reading
Vanhishikha Bhargava 1 Comment October 20, 2016 Conversion Rate Optimization Landing Page Optimisation

Is Google’s New Update Killing Mobile Popups? We Think Not.

According to the official statement published on the Google blog, a new algorithm update changes includes making content easily accessible to the mobile user. More specifically targeted at the web pages that use ‘intrusive interstitials’ hampering the user experience to promote their own products and services.

Here’s taking a look at why we think mobile popups are still not dead – but all you need to focus on, is the strategy!

Continue Reading
Pavlos Linos 0 Comments October 14, 2016 Conversion Rate Optimization Landing Page Optimisation Mobile Popups

The 5 Characteristics Of A Bad Exit Intent Popup And What To Do Instead

Popups are far from popular with internet users. Almost 90% of them find them irritating, irrelevant and elements that hamper their experience on a website. But when it comes to exit intent popups, the case is slightly different from the aforementioned.

Since these popups are timed to show up only when a visitor is exiting the website, they are more receptive to the message – giving you a second chance to convert them. But despite this chance, there are a lot many businesses that still don’t get results.

The reason? Mistakes that add up to a bad exit intent popup.

Continue Reading
Vanhishikha Bhargava 0 Comments October 12, 2016 Conversion Rate Optimization Exit Intent

7 Simple Tips To Use Landing Pages More Effectively

The main aim of every marketing and sales strategy, is to generate leads and eventually turn them into customers.

While there are a number of ways to engage your target audience – such as running paid social advertisements, blogging, offering ebooks, etc, the most effective one to turn them into leads is a landing page.

Here are the 7 tips that will help you create the perfect landing page for your next marketing campaign.

Continue Reading
Vanhishikha Bhargava 0 Comments October 10, 2016 Conversion Rate Optimization Landing Page Optimisation

4 Simple Ways To Increase Landing Page SignUps

Is the sign up rate on your landing page not as high as the efforts that went into creating it and executing the campaign?

Sometimes it isn’t just about the design or web copy that causes low conversion rates. You could offering the best deal, but psychological barriers can always mess up those numbers. So here 4 simple tips to increase landing page signups.

Continue Reading
Vanhishikha Bhargava 0 Comments September 2, 2016 Conversion Rate Optimization Exit Intent Landing Page Optimisation Marketing

10 Tools You Need To Improve Customer Experience On Your Website

Customer experience or user experience is the sum of the experience that people from your target market have on your business website. From browsing to navigating and exploring your products/services, understanding what you do and making an interaction with you, each of these aspects define how you rank on the Net Promoter Score (NPS).

The higher the NPS, the better has been your customer’s experience on-site. And the better the experience, the faster the companies grow in terms of customer/visitor loyalty.

So here are 10 tools that will help you understand your customers better and optimize their experience on your website (as well as improve your conversion rates).

Continue Reading
Vanhishikha Bhargava 1 Comment September 1, 2016 Conversion Rate Optimization Landing Page Optimisation Web Designing

Why Popups Are Not Dead And Which Of Them Really Work

Internet users often function differently. While some don’t require a nudge to convert or take an action, there are those who need to be put on the track to conversion. So just like the contextual call-to-action in the takeaway of your post, popups do work.

Here’s taking a look at why we think popups work and what makes for a high converting popup.

Continue Reading
Vanhishikha Bhargava 2 Comments August 29, 2016 Bounce Prevention Conversion Rate Optimization Exit Intent Landing Page Optimisation

7 Landing Page Design Tips That Will Get You More Customers

Creating a landing page that converts isn’t an easy job. There is a lot that goes behind doing so – understanding what the audience wants, what would make them act and how it is possible to follow all the design trends they expect a business to follow for a seamless experience.

Here are a few tips you should incorporate in your landing page design for better results.

Continue Reading
Vanhishikha Bhargava 2 Comments August 26, 2016 Conversion Rate Optimization Landing Page Optimisation Marketing Web Designing

5 eCommerce Trends You Need To Catch Up With For More Customers

The field of eCommerce has seen immense growth over the last few years. And as more businesses continue to hop on to the eCommerce bandwagon this year, the market competition is also rising.

But that doesn’t mean you only keep increasing your marketing budgets. There are trends and tricks you need to adopt into your business strategy, and make the most out of to consistently keep acquiring new customers.

With online sales projected to continue to grow, here are the top 5 innovative eCommerce trends that you need to catch up.

Continue Reading
Vanhishikha Bhargava 0 Comments August 25, 2016 Commerce Conversion Rate Optimization Ecommerce Web Designing

How Media Companies And Blogs Can Reduce Bounce Rates And Increase Conversions With Exit Intent Popups

Look around and you’ll see just how many individuals, brands and businesses have taken to content marketing. For that matter, you will see how focused everyone has become at establishing their digital presence – be it their website, social media or communities where their target audience is the most active.

But as these numbers increase, the challenges of converting people are also increasing. Businesses can rarely get their visitors to subscribe to their newsletter – no matter how well their content is crafted. Case in point being, media companies.

Here’s taking a look at how exit intent popups can reduce your bounce rates and increase conversions.

Continue Reading
Vanhishikha Bhargava 0 Comments August 4, 2016 Bounce Prevention Content Marketing Conversion Rate Optimization Exit Intent Marketing

6 Little Things That Can Make or Break Your eCommerce Website

Being an online retailer does come with a lot of challenges, but it doesn’t mean that it’s impossible to turn your business into a successful one. The key is to build a strategy that will help you beat your competition and ensure that you achieve your goals. Building a successful eCommerce website is an essential part of that strategy and your entire website’s design is exactly what will help you level the playing field in the crowded market of today’s digital world.

So here’s taking a look at 6 little elements that could make or break your eCommerce business in the competitive market today.

Continue Reading
Today's Expert 2 Comments July 31, 2016 Commerce Conversion Rate Optimization Ecommerce

How To Boost Your eCommerce Homepage Conversions In 25 Steps

Your home page is your first chance at creating an impression on your target audience. Now this could work in two ways – it could either convert the visitor or drive him away for good. So here’s taking a look at the 25 things you absolutely need on your homepage to ensure a higher conversion rate – irrespective of the design you have opted for your store!

Continue Reading
Vanhishikha Bhargava 1 Comment July 12, 2016 Commerce Ecommerce

Why You Need To Give Video Landing Pages A Chance

We’ve talked about having a great landing page a number of times before, but we haven’t really taken into consideration the various kinds of landing pages one can create for a business. Case in point being, video landing pages.

While using a video might seem really tempting – thanks to the storytelling opportunity it gives you, it isn’t necessary that you ‘should’ use a video on your landing page. Here’s taking a look at what kind of marketing campaigns and which businesses should use video landing pages.

Continue Reading
Vanhishikha Bhargava 0 Comments July 7, 2016 Conversion Rate Optimization Landing Page Optimisation Marketing

30 Proven Ideas To Increase Ecommerce Conversion [Infographic]

Have you been facing difficulties convincing people to buy from you? Since the conversion rate plays a huge role in determining your performance, this can be a huge problem.

If you wish to find out where you are going wrong, allow me to help you out using this infographic. I’ve noted down some of the most effective methods for marketers to boost their conversions. Here’s a brief insight to some of the things you will learn from the infographic below.

Continue Reading
Today's Expert 0 Comments June 2, 2016 Commerce Conversion Rate Optimization Ecommerce Growth Hacking Landing Page Optimisation

7 CRO Mistakes You’re Definitely Making (And What To Do Instead)

When trying to establish a brand’s presence online, most of us put in hours to create marketing and sales campaigns, executing online and offline strategies, and optimizing every digital asset for maximum conversions. But despite that, about 80% of us end up making a few conversion rate optimization mistakes.

Considering the consistently changing digital trends, you’re not to blame. But if you really do want to leverage from every digital effort you make, here are a few mistakes you need to rule out immediately.

Continue Reading
Vanhishikha Bhargava 0 Comments May 17, 2016 Conversion Rate Optimization

11 Tools That Need To Make It To Your CRO Toolkit

Conversion rate optimization is one of the most important aspects of driving a business’s growth. It is the process that involves qualitative and quantitative data as well as testing to convert the target audience in a contextual manner.

But you need the right tools to be able to drive all your optimization efforts towards conversions. Here’s a toolkit that is a must!

Continue Reading
Vanhishikha Bhargava 8 Comments March 29, 2016 Conversion Rate Optimization

The 8 Must Haves Of A Revenue Generating Ecommerce Website

An ecommerce business website needs a lot more than just high quality product images, product descriptions and a shopping cart. It needs to be able to deliver a customer experience that is seamless.

A seamless user experience dramatically increases the conversions on your website. But despite being aware of this fact, most businesses overlook these 8 important aspects of an ecommerce website.

Continue Reading
Vanhishikha Bhargava 1 Comment March 17, 2016 Conversion Rate Optimization Ecommerce