Posts in CRO

10 Conversion Optimization Podcasts Every Marketer Must Listen To

Many businesses have started creating short podcasts as a content type to share industry information and knowledge with their audience. So we decided to go on a hunt ourselves to bring together the best of conversion podcasts in the market!

Here are 10 conversion optimization podcasts that we highly recommend business owners or marketers should listen to.

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Vanhishikha Bhargava 2 Comments June 7, 2016 Conversion Rate Optimization

10 [Tweetable] Conversion Rate Optimization Best Practices Learnt From The Most Successful Websites

There is a lot to be said about conversion rate optimization: from optimizing copy and design to testing out different types of forms, buttons and images – the possibilities are endless!
To get you going, we’ve gathered 10 conversion rate optimization best practices based on what some of the highest ranking websites are doing:

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Victoria Stamati 10 Comments February 11, 2016 Conversion Rate Optimization

Are CAPTCHAs Killing Your Conversions?

Remember the last time you were asked to prove you were ‘human’ by entering a CAPTCHA code that looked just 2 things on your favourite website? Ugly and Irrelevant.

And we have often found ourselves muttering about how these businesses don’t give two hoots about a good user experience. But we often tend to implement the same unpleasing things in the hope of improving our SEO, conversions and following what are competitor is doing – all mostly in vain.

While there are various ways to improve user experience, let’s talk about why you should remove the one that we all HATE to improve your conversion rates: CAPTCHAs.

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Vanhishikha Bhargava 3 Comments February 9, 2016 Conversion Rate Optimization

Social Proof: 10 Types You Can Leverage To Increase Conversion Rates

Internet savvy customers no longer just go with the first company they find that suits their needs. But instead, they research, compare prices & features, read reviews and shop around until they are completely convinced they have found the best option available.
A powerful tool to convince prospects that you are indeed the perfect match for them and build your case against competition, are social proof elements.

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Victoria Stamati 17 Comments February 2, 2016 Conversion Rate Optimization Marketing

CRO Tips: Conversion Rate Optimization Trends To Get You Set To Rock 2016

According to a survey by Venture Beat, conversion rate optimization is one of the most important aspects of modern day content marketing. And the ever increasing competition of businesses on the web just backs it.

Marketers today are striving to become more creative in content marketing and that’s exactly where conversion rate optimization comes in. But with just about everyone out there trying to optimize their conversions, how do you stand out?

Here are the top conversion rate optimization trends for 2016 that you can adopt before anyone else does!

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Vanhishikha Bhargava 0 Comments January 28, 2016 Conversion Rate Optimization