Posts in ecommerce marketing and sales

Analysing Consumer Buying Behaviour – Online vs Brick & Mortar Race

There has long been a debate about the impact that eCommerce will have on the traditional brick and mortar retail. While almost all believe that eCommerce sales will continue to encroach on sales through physical storefronts, not everyone projects only doom and gloom for “real world” retailers.

Those that believe in the long-term viability of brick and mortar shopping point to examples of e-retailers like Amazon opening physical stores. They argue online shopping will never be able to replicate
the emotional connection and tactile experience that many consumers prefer.

Here’s taking a look at the changing consumer behaviour.

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Today's Expert 0 Comments May 16, 2017 Ecommerce Marketing

8 eCommerce Statistics You Need To Know To Get More Sales

Running an online store in an ever expanding industry is challenging. Right from getting your products discovered to nudging people to buy from your brand, nothing is easier any more and even the best of strategies don’t seem to work for anyone.

That’s where you need to understand your industry statistics and we have found the 8 numbers that will make or break your eCommerce success.

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Vanhishikha Bhargava 0 Comments April 4, 2017 Ecommerce

7 Actionable eCommerce Marketing Tips To Boost Your Sales (Almost) Instantly

Do you run an eCommerce business? Do you want more traffic to your online store and more sales? Well, of course you do!

But with the increasing competition in the market, chances are, you’ll probably be losing at least 30% of your traffic to another business. No matter how big your discounts are and how long your sales run, there will always be another business who is willing to go a step further.

So here are 7 marketing tactics and the tools you can use to implement them for boosting your sales almost instantly.

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Vanhishikha Bhargava 0 Comments September 12, 2016 Commerce Conversion Rate Optimization Ecommerce Marketing